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Social Media is Changing Shareholder Engagement

Improving retail shareholder engagement is vital to companies seeking to understand the sentiments of all of their shareholders.

Social Media Is Changing Shareholder Engagement

Corporate directors seeking better engagement are beginning to turn to social media as these channels provide a much more efficient way for them to engage with the shareholder groups.

In this article for Director Advisory, Sherri McLoughlin, Senior Director of Data Strategy and Innovation for Broadridge, discusses the merits of using a social media campaign for shareholder engagement and how social media is changing the way companies engage.

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