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It takes approximately 18 miles for a battleship to make a U-turn.
Flexibility, agility, and responsiveness can be a bit more challenging when you’re big. So, how do large organizations innovate and compete in today’s nimble world?
I work for Broadridge, a global fintech leader with over $8 billion in market capitalization, as Vice President of Business Strategy and Development. We deliver 5 billion digital and print customer communications a year on behalf of 5,000 of the most well-known and respected brands, reaching 80%+ of North American households.
In other words, we are big.
But that doesn’t stop us from innovating, remaining flexible, and responding to our customers’ needs. Our size and strength actually amplifies our innovation.
Take Inlet, our joint venture with Pitney Bowes, which is reinventing the way consumers receive and pay bills. By securely delivering digital documents to cloud channels, online banking sites and lifestyle apps – the locations consumers rely on daily – we are changing how brands and consumers interact.
With a single integration, brands can leverage our existing relationships with digital giants, such as Google Drive, Amazon Drive, Dropbox and Evernote, and access thousands of U.S. financial institutions that reach 61 million active online banking consumers – with more channels and bank/credit union sites on the horizon. This reach is proving to accelerate digital adoption rates and customer engagement.
And we’re making a mark. The latest issue of The Technology Headlines lists Inlet as a Top 10 leading startup that is revolutionizing customer communications. We are grateful for this industry recognition as it validates our purpose: bringing our clients and their customers together in innovative, game-changing ways.
While mass impacts acceleration, velocity and speed, it certainly doesn’t have to limit it. No matter the size of your organization, may you find ways to innovate and ride the waves of success!