How clear communication and behavioural insights drive better investor outcomes
Retail investors are driving the future of financial markets, but many still face barriers of low financial literacy, complex disclosures, and behavioural biases.
Our latest white paper explores how asset managers, policymakers, and educators can overcome these challenges to unlock stronger investor engagement and healthier financial markets.
Inside, we reveal:
- Why financial literacy is critical for building an inclusive “investor culture” in Europe, the UK, and beyond.
- How behavioural economics principles can be harnessed to drive better outcomes for retail investors.
- The role of clear, plain-language communication, including layered disclosures, readability benchmarks in improving trust, comprehension, and long-term participation.
- Actionable strategies for asset managers and regulators.
- Global best practices in fostering investor confidence.
By integrating financial education, behavioural design, and transparent communication, this paper provides a blueprint for transforming passive savers into empowered investors — creating more resilient households, robust financial markets, and greater trust in the financial system.