Health insurance company saves more than $1M annually by implementing centralized content solution.

CHALLENGE

Field agents needed centralized, easy access to sales and marketing materials to support revenue goals while meeting their high standards for compliance, transparency and control.

SOLUTION

Broadridge Communications Cloud^SM – centralized content solution, data services, and omni-channel delivery and archival solutions

RESULTS

More than $1 million a year savings: “We are able to support the customer lifecycle—from onboarding to servicing—as a result of Broadridge’s solutions. Our agents are more informed and productive, and our marketing team is able to focus on revenue-generating initiatives.” – Vice President of Marketing

Healthcare company creates and delivers consistent messaging across more than 100 million communications.

CHALLENGE

Inconsistent messaging across autonomous business units; inefficiencies with managing communications annually with in-house operations and five outsourcing providers; desired to create a shared services organization to manage their communications strategy and reduce overall spend across the enterprise.

SOLUTION

Redesigned and simplified patient statements and claims documents, utilizing full-color printing and our white paper solution; created targeted messaging in multiple languages and graphics with collaborative tools; and leveraged innovative postal optimization solutions.

RESULTS

Cost savings and operational efficiencies; control over content and production by utilizing self-service tools; and consolidation of claim documents.

Healthcare insurer boosts agents’ book of business.

CHALLENGE

Increase member enrollment and build brand awareness

SOLUTION

Broadridge Communications Cloud^SM – distributed marketing solution

RESULTS

Received more than 3,500 calls from prospects seeking additional enrollment information in an expedited timeframe; other clients have achieved success rates as high as 4% for similar lead generation efforts.