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Retirement CX – Reimagining the Participant Experience

Retirement CX streamlines your digital marketing so you can manage thousands of plan sponsor brands and provide each with a dynamic digital experience.

Video Transcript

Reimagine the participant experience with Broadridge Retirement CX. The end-to-end journey for a participant can have up to 200 points of interaction – from conversion and enrollment to saving adequately and being ready for retirement. Retirement CX is a modern digital marketing solution that allows you to manage participant progress at each moment in their journey.

Using a single interface, you can identify the appropriate next step based on historical behavior, and create automated workflows that guide ongoing communications, nudging participants into action.

For example, you can build an enrollment workflow to automate reminders and send communications to only those participants who don't respond. Reusable components and situation-based triggers help improve the plan administrator's experience and boost results by eliminating unneeded communications.

You can see the content, channels, and materials the participants interact with and when the next communication will be triggered. It's about guiding action, not simply sending information. But you can only execute effective, personalized journeys if you have access to the right data. Retirement CX aggregates, consolidates, and standardizes the data required to manage retirement plans and participants into a single source of truth.

This depth of data management simplifies a host of complex logistical challenges to save infrastructure costs and reduce work for operations teams. It also means you can capture and leverage real-time insights to continuously improve the participant journey.

Analytics and business insights help you make more confident decisions to reduce workflow costs and increase response rates. And Retirement CX does this while making sure that data privacy, security, and compliance is managed with integrity. Broadridge Retirement CX , the participant experience reimagined for a digital world.

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+1 800 353 0103North America
+442075513000EMEA
+65 6438 1144APAC

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+1 800 353 0103North America
+442075513000EMEA
+65 6438 1144APAC