Small Investors Are Bigger Than You Think

Broadridge Insights

Small Investors Are Bigger Than You Think

Rich Daly shares his views with Forbes on why small investors are a bigger part of the shareholder equation.

Overview

To borrow from Twain, the death of the retail investor has been greatly exaggerated.

Recent data from the U.S. Federal Reserve shows that only 14% of the U.S. households own individual stocks.  To put that in context, as one news outlet did, there are more cat owners in the U.S. than retail investors. But the number is misleading.

Find out why.

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